Education
San Eng shows boards, investors and AI builders both sides, East and West, and what to do about it.
"The West is loud. The East is quiet. You get both stories."San Eng
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Speaker intro video, 2:02
Speaker intro
Stages and partners
Latest talk
Remarks at AEF 2026 CEO 500, Ho Chi Minh City, 26 October 2026.
Alibaba gave small sellers a shop. Amazon gave them fulfilment. In my view, AI agents can now give them a global team.
This is a moment for emerging markets across the Global South, with Vietnam well placed. Its platforms already reach the customer. What's missing is the layer on top, the applications and services that give enterprises and SMEs a global team.
From my remarks: "Partner with all, owned at home." Build here, sell everywhere.
Video: CEO 500 / AEF. Footage: VTV1. Views are my own and do not reflect the organisers, other speakers or any government body.
Watch
A full talk and a fireside chat. Pick the format your audience needs.
Full talk, 1:07:03How East and West are reshaping AI, beyond ChatGPT and Claude.
Fireside chat, 27:26The Ten Commandments of Investing in the Age of AI, previewed live.
Talks, lectures and workshops
San speaks to investors, founders and leadership teams on how AI is built East and West, and how to put both to work.
01 · For boards, CIOs, family offices and AI builders. Talk or board briefing.
"If you're investing in AI, don't, unless you really understand what's happening in both East and West."
02 · For investors and founders. Talk or board briefing.
Buyers and sellers feel the same greed and fear. Discipline decides who comes out ahead. Told from both sides: $200 million raised, $500 million deployed.
Also speaks on
The questions every board should ask before it spends, drawn from the AI-CTO Program at Waterloo.
What founders need from backers, and what backers look for, now that AI changes the cost of starting.
Raising kids who can stand on their own in a work optional future.
Upcoming
8 to 9 Dec 2026
Featured Voice and member of the AiSEAN Global Advisory Council.
Selected appearances
Speaker kit
San Eng is Chairman of WorkOptional.ai and coauthor of The Ten Commandments of Investing, a Wall Street Journal, USA Today and Amazon bestseller. He teaches in the University of Waterloo's AI-CTO Program with Dr. Felix Arndt. Background: $200 million raised, $500 million deployed. Wharton School BS in Economics (Entrepreneurial Management), CEIBS EMBA.
Booking
Write with your audience, date, format and city. We reply within 2 business days.
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Teaches in the University of Waterloo's Chief Technology and AI Officer (AI-CTO) Program. Teaches CTOs to own the AI stack, with Dr. Felix Arndt, Professor and Eyton Director, Conrad School of Entrepreneurship and Business. Weekly, 2026.
Guest lecturer and speaker at CEIBS, Sasin, University of Nottingham Ningbo China and Bangkok University International, and at Wharton alumni events.
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Coaching and consulting for CEOs, CIOs and CTOs
For a small number of founders, executives and investors who want a guide on AI strategy, East/West positioning and investing discipline. Education only.
Small-group sessions on AI strategy for leaders and investors. We don't recommend securities or review personal portfolios.
For leadership teams and investment committees, by engagement.
General research and education. Not investment advice. See our Disclaimer.