• EAST / WEST AI INTELLIGENCE

Outside China, half the AI revolution is invisible.

WorkOptional is the East/West AI authority for capital allocators. We cover the noisy West and the subtle East, name specific builders, and ship one investor-grade brief every Friday.

Free weekly. Read by allocators at funds, family offices, and RIAs.

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$500M+

CAPITAL DEPLOYED

4.3M+

COMBINED REACH

100

NAMED INTERVIEWS

CTA PER ISSUE

The Blindness

Capital allocators are getting half the picture.

The West is over-covered. The East is under-covered. The rest of the world is off the map. We close the gap so you deploy with full vision instead of half.

West

Noisy

OpenAI, Anthropic, Meta, Google. Fourteen sources for one answer.

East

Subtle

深求求索 DeepSeek, 阿里通义千问 Qwen, 月之暗面 Kimi, 智谱 GLM, 米欧 MiniMax, 百川 Baichuan.

Rest

Ignored

Bangkok, KL, Lagos, São Paulo. Off the Sand Hill Road map.

One System, Two Speeds

A daily pulse that compounds into weekly authority.

Daily

iki24

A short, raw field report from the last 24 hours of building with AI. What happened. What broke. What San learned.

Weekly, Fridays

East/West Alpha

The flagship weekly synthesis with an investor lens. San's week, China's week, market trends, and implications for allocators.

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The Team

Operators who deploy, not commentators who watch.

Chairman · Co-Author #10Cs

San Eng

WSJ and USA Today best-selling author. $500M+ deployed, $200M+ raised. Lived in 14+ countries.

Co-Author / Research

Dr. Felix Arndt

Conrad School of Entrepreneurship, University of Waterloo.

Co-Author · CMO

Alvin Foo

500K+ LinkedIn, 150K X. Thinkers360 Top 100 Personal Branding, 2025.

See both sides of the board.

Join the allocators reading East/West Alpha every Friday.